📣 7 Ways Get Visible and Stay Visible

How running a regular webinar will bring you visibility and keep you front of mind long before and after the webinar is complete.

Did you know that running your own regular webinars, whether that is monthly or quarterly, or even once every six months, is going to not just build you visibility and credibility at the webinar, but it's going to give you ongoing non-stop visibility in order to be able to help you get visible and then stay that way?

Here are 7 Ways Get Visible and Stay Visible:

Social Media

Simply by creating your webinar and putting it on multiple social media channels - Facebook, LinkedIn, Instagram, or MeetUp, whatever works for you, will automatically give you visibility. This is because setting up your event in your social media accounts announces to everybody in your network that you've set it up. So that instantly positions you as an influencer, as a thought leader, in your space. And that is there forever. Yes, forever.

Email Marketing

When you set up your webinars, it also gives you an opportunity to build your database. This happens when people register into our webinar, your database grows. Aside from that, you're now able to communicate with that database. So every time you launch a new webinar or a new program, it gives you an opportunity to communicate with your database. Again, providing you visibility and providing you ongoing resonance in your marketplace.

Partnerships

Yes, building partnerships is one of the best ways to build and grow your business, your brand, your visibility. Running an ongoing webinar gives you opportunities for sponsorship, which is a place to partner, gives you an opportunity to engage with other speakers, which is another place to partner, gives you an opportunity to offer your partner network a way to be able to connect with their database, by being able to share the opportunity to join your webinar. So having a great partner network can build and support you being visible and continue your visibility ongoing.

Photos/Videos

Never miss out on the opportunity to take great videos and great photos at your webinars. And if you're using Zoom, you can just record them, it automatically creates a video for you. You can then pause the video, take a screenshot, there's your photography. It makes it really quite simple. These photos, those videos can give you enough content to keep you going, weeks, months, even years. I still use photos from previous events to do a “throwback” post. So having those great photos and great videos provides you visibility.

Podcasts

If you know a lot of people who run podcasts, you can ask to be a guest on their show to talk about your webinar. The podcast gives you a great opportunity to connect with podcasters and share what it is that you share your value on, through the webinar you are promoting. It also gives you an opportunity to promote something.

When you have a webinar that's upcoming they'll put it into the show notes of the podcast. That is always up there forever. So even though the webinar you just promoted might be over - your content, your information, and your expertise will still be visible to their audience and your audience.

Social Proof

This basically means that you are taking photos and videos during your webinar. And you're able to then showcase that to your audience, basically proving that you are walking your talk and doing what you say you're going to do. Running these events, and then being able to showcase other people that have joined your events and really position yourself in a space of visibility and credibility.

Thought Leadership 

Webinars instantly position you as a thought leader, you don't even have to run the webinar. Let's just say something happened. And unfortunately, you weren't able to run your webinar. By simply positioning yourself as the person who's presenting your webinar through social media, through email marketing, through partnerships, through social proof, through the videos and the photography, automatically creates and positions you as the thought leader in and on the topic that your webinar covers.

Running regular online events such as webinars are proven to bring more business value than any other marketing channel. So, what’s holding you back? Webinars can get you visible and keep you visible.

For more great tips on how to plan, promote and present successful events head to annaosherov.com and check out the blog!

Finally, you've liked this, if it's been valuable, please like, comment and share and, I am always happy for some feedback or some extra advice. 

Remember: You Are Born To Influence Your Industry ♡ 

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